NITL Launches New SCM Learning Tool in Ireland

(07 Dec 2009)

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NITL, in collaboration with SCALA Consulting, is delighted to announce the launch of The Fresh Connection – an innovative supply chain management (SCM) competition and learning programme developed to help organisations educate train their employees in a dynamic environment.

The Fresh Connection gives supply chain teams hands-on opportunities to compete and expand their functional knowledge of effective SCM. Working in teams of four, supply chain professionals and students will take part in an engaging and interactive game that will enhance understanding of total SCM strategy.

This excellent learning and development tool provides real valuable training and staff development. This internet-based, role-playing simulation game is built around a virtual fruit juice producer. The challenge is to save this virtual company from its downfall and develop it into a successful company. The competition sees players work together from crisis management through various developing business changes.

Starting in early 2010, the game lasts six weeks with each week equivalent to half a year in real time. Working in teams of four, each team will manage and make tactical and strategic decisions on procurement, operations, sales and the supply chain. Each decision has an impact on the business and shows the importance of different disciplines working together to create an efficient supply chain. 

The Fresh Connection competition and learning program culminates with live finals and a conference. Players will also have the opportunity to see how their team measures up against the rest of the competition with a detailed performance evaluation report once the competition has finished.

Commenting on the launch, John Perry, Managing Director of SCALA said that “The Fresh Connection ran very successfully in the Netherlands last year with 280 teams from some of Europe’s largest businesses taking part. It is not only very competitive, creating great team spirit, but is also a fantastic training and development tool. We think The Fresh Connection will help participating organisations develop their employees more effectively”. Edward Sweeney of NITL commented that “The Fresh Connection is an excellent learning mechanism for SCM. We are delighted to be associated with the wider international network of businesses (in the UK, the Netherlands, Belgium, Italy, Denmark, Switzerland and the USA) that is participating in this innovative initiative”.  

Further details can be found at www.thefreshconnection.co.uk

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